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some products are skipping the line to become habits
0:00
-17:12

some products are skipping the line to become habits

delta 4 framework explained through ai adoption curves

in this conversation, you’ll learn:

  • what the delta 4 effect is and why some products explode while others fizzle.

  • how ai accelerates adoption and habit formation.

  • the new pillars for product management in the ai era.

  • how to evaluate whether a new product is truly transformative.

where to find prayerson:

in this episode, we cover:

(00:00 - 2:33) the delta 4 moment

  • introduction to the delta 4 effect and its impact on product adoption.

  • why some products instantly become essential and form new habits.

(2:33 - 4:10) scaling the delta 4 effect

  • how incremental improvements relate to adoption and habit formation.

  • examples of products that achieve massive leaps versus slow growth.

(4:10 - 6:48) ai supercharging adoption

  • how ai accelerates adoption curves and resets user expectations.

  • case studies of chatgpt and other ai tools demonstrating rapid uptake.

(6:48 - 10:16) friction, delight, and real-world adoption

  • how removing friction and enhancing delight drives faster adoption.

  • examples of ai tools like midjourney and perplexity.ai shaping user experiences.

(10:17 - 14:40) trust and habit formation

  • why building trust is crucial for sustainable adoption of new products.

  • the role of reliability, consistent value, and user confidence in habit formation.

(14:41 - 17:13) product management in the ai era

  • new considerations for pms designing delta 4 ai products.

  • how to orchestrate speed, trust, delight, and friction to create lasting habits.


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